Make an impact.
reafluence is all about relationships – the mutually beneficial kind that make a positive impact.
Despite just how “booming” and impactful the influencer industry is, it can largely be futile especially when it comes to hitting a home run for a brand without a massive budget. That’s because authenticity is harder to come by when market share-of-voice is being bought in the form of huge influencer spends, luxurious brand trips, or celebrity founders.
Brands need partnerships, but the kinds that add legitimate credibility and properly educate and empower consumers. With realfluence, we make it easy for experts to connect with brands, and brands to connect with experts, to highlight the actual practice of beauty, not just the promotion.
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#trustovertrendsÂ
As a growing beauty brand in today’s digital world, trust is currency.

realfluence is a community for cosmetics brands to boost their credibility and earn consumer trust by partnering with licensed beauty & wellness experts.
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We aim to bridge the gap between beauty industry leaders and brands to create a positive impact and empower consumers with real influence – not just trends.

Beauty brands can enhance their credibility by working directly with licensed beauty experts and leveraging their voices for media interviews, speaking engagements, and ambassadorships.

Experts can increase their industry stature by linking arms with leading and emerging brands and enhancing their practice with new products and recommendations for their patients and clients.

Brands can hire experts to create valuable content for their social channels. Experts can also join a brand’s advisory board and help shape their research & development. Where you take your realfluence relationships is up to you!
How soon after signing up will I receive access to realfluence?
What is in the member dashboard?
What can I expect in the weekly e-newsletter?
What else can I expect as part of my membership?
I'm an influencer but not an expert. Can I join?
Does realfluence guarantee partnerships or results?
What are the "curated expert results" in the Beauty Brand VIP membership?
I represent multiple brands – how can I apply?
I have more questions! Who can I contact?
realfluence was founded by beauty & wellness PR expert & agency owner,
Reena S. Goodwin
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realfluence was inspired by the opportunities I have personally seen and harnessed with my own beauty clients at FACTEUR PR – both on the brand and expert side – for many years.
Beauty brands and experts want to connect – and now, we’re making it not only possible but easy, too.
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Want to take your influence to the next level? Learn more about our beauty PR and marketing engagements.

Join realfluence today!
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